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From an Idea to Nike: How Marketing Made Nike a Global Success

Author Lowey Bundy Sichol
In Library 1 books
Book ID ECB 0679 F-NIK
Category Juvenile Nonfiction (Age 6-14)
Genres Non-fiction Juvenile Nonfiction
Remaining - (0) Books
Credit Point - 2 points

Description

Reading Age 6 - 10
Ever wonder how Nike became the athletics empire it is today? From an Idea to Nike digs into the marketing campaigns and strategy that turned this running-shoe company into the outfitter for many athletes as well as the iconic American brand. With infographics and engaging visuals throughout, this behind-the-scenes look into the historical and business side of Nike will be an invaluable resource for kids interested in what makes this business run.
Find out where the name Nike came from and how the famous swoosh became the signature logo.
Learn about the company's first marketing campaign with a star athlete. (Hint: It wasn’t Michael Jordan!) Explore the ways Nike expanded marketing from running to basketball, soccer, golf, and beyond!

Middle grade students တွေအတွက် အားကျအတုယူဖွယ်ရာ inspirational books လေးတွေဖြစ်တဲ့ 'From an idea to' book series လေး ဖြစ်ပါတယ် ။
ကလေးများအတွက် ကမ္ဘာ့ပထမဆုံး စီးပွားရေး အတ္ထုပတ္တိ (world's first business biography for kids) series ဖြစ်ပါတယ်။
ကျွန်တော်တို့ တို့ကြိုက်တဲ့ ကမ္ဘာကျော် Companies တွေရဲ့ စွန့်ဦးတီထွင်ခြင်း Entrepreneurship idea တွေကို ဒီစာအုပ်တွဲလေးတွေမှာမြည်းစမ်းခွင့်ရမှာပါ။
စာအုပ်တိုင်းမှာ founderတွေ ရဲ့ကလေးဘဝကစတင်ကာ Idea လေးတစ်ခုကစတင်ပြီး ကမ္ဘာကျော် အမှတ်တံဆိပ် တစ်ခုကို ဘယ်လိုတည်ဆောက်ခဲ့သလဲ ဆိုတာကို တင်ဆက်သွားမှာပါ။

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